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About Conserve Our Future

Americans underestimate their neighbors’ support for environmental protection by about 30 percentage points. That perception gap maintains the illusion of a divide that doesn’t actually exist.

People who care, assume they're outnumbered. so they stay quiet — and the quiet gets read as apathy, which makes the next person stay quiet too.

Even when quiet, conservation work never stopped. Farmers, pastors, scientists, hunters, and families have been protecting their homes and the places they love the whole time. It might not make headlines, but we exist to amplify their stories where people can see it and believe it.

What we do

Find What's Working

We amplify people and groups leading conservation work in their own communities — across regions, politics, and professions.

Share What You Can Do

If everyone did what they can, with what they have, where they are, we would change the tide. Find an organization near you, a skill you already have, a question worth asking where you live, play, and work.

Build Momentum

By building a growing base of conservation wins that may not reach the national feed, we can show how many people care and scale the impacts of local leaders across the country.

The [Conserv]atives

THE STORY That Launched
THE CONVERSATION

A young grassroots organizer, a big-city mayor, an Iowa farmer, and an evangelical pastor risk alienation from their own communities as they attempt to reframe climate action as an American value. As extreme weather intensifies and the 2024 election approaches, they confront a political machine built on denial, testing whether personal conviction can overcome tribal loyalty.

What the film teaches us

  1. Individuals change before institutions do.
    ‍    Don’t be discouraged by systems that feel immovable; refocus your efforts on what you and the people around you can do. ‍
  2. You are the one you've been waiting for.
    ‍    The people best positioned and most effective at leading right now are the ones closest to the places that need to be protected in the first place. ‍
  3. When it comes to environmental values, we share common ground.
    Bipartisan efforts created the EPA, passed the Clean Air Act, the Clean Water Act, the Endangered Species Act. They're our legacy, and we stand by them.

Learn more & pass it on